How to Make Your Blog Popular. Some people just do the blog because they want to share their thoughts or certain information. Some people think that a blog can be a type of online diary. Nevertheless, a blog can be more than that. It can be an important part of personal branding. A business will also need a blog for business marketing and branding. That is why people cannot just write a blog. They also need to make it popular. Thus, they can get the most advantages of it including monetizing it. If people are asking about the way to make the blog popular, here are some steps to take.
Because the blog is published online, many people think that to make it popular they must do something with the search engine optimization of the blog. That is why they create blog content with the search engine optimization purpose in mind. That is why they focus more on the keywords instead of paying attention more to the experience of the audience when reading the content. The key point to make a popular blog is by creating content for readers. It must be friendly for readers even if it means that they have to be humble with the keywords.
Creating good content for readers and publish it on the blog is not the only step needed for making the blog post popular or even viral. People must not forget that for making a popular blog that can make some real money, they also have to build the identity of the blog. The search engine will not recommend content that comes from a fictitious or anonymous blog. To be recommended by Google search engine, for instance, the blog must include proper contact information or profile of the writer. It is also a good way to build a brand identity. Do not forget about a logo as well as an attractive tagline on the blog.
Good Looking and Responsive Blog
Good content for the blog post is necessary but people need more things to make their blog popular. The blog is also about the visual experience of the audience. That is why they have to make the blog look good. The design of the blog must be simple and properly navigated so the visitors will not get confused. The blog must also be responsive to avoid the visitors to leave the blog too quickly. Making a mobile-friendly blog design is also important especially since many people use their mobile gadgets to seek information on the internet nowadays.
Voice Search Optimization
Searching something on the search engine by typing keywords must be the most common thing to do but nowadays voice queries are used more for online searches. That is why people need to consider optimizing their blogs for voice search technology. Some people think that it will be too complicated or technical but they actually can use simple tricks for making the voice-search-friendly blog content. Voice search will be a little bit different because people usually will use more natural language in a conversational tone than the typed keywords.